Strategist | Mentor | Product Leader

Leads the creation of innovative UX strategies, design systems, and product enhancements that produce significant improvements in UX design capabilities and project efficiencies. Establishes UX teams, implements UX research and design processes, and directs UX and product development efforts to improve user satisfaction, expand product features, and accelerate product adoption. Currently seeking roles as a Director of UX or senior IC.

Recent Organizations

Infoblox

As the Director of User Experience & Product Design at Infoblox from February 2021 to June 2024, Sally made significant contributions to the company's UX strategy and product design efforts. Sally’s leadership drove impressive results across multiple areas of the business.

One of Sally’s key achievements was directing the creation of AI-powered UX features that resulted in a 35% increase in user engagement and a 30% improvement in utilization across Infoblox product lines. She was able to leverage cutting-edge technology to enhance user experience and drive product adoption.

Sally also implemented comprehensive user research processes, which led to a 25% increase in user satisfaction scores across over 1,000 users. She demonstrated a commitment to data-driven design decisions and a focus on understanding and meeting user needs.

At Infoblox, Sally demonstrated her superpower: team management and development efforts. Sally established KPIs that drove a 40% improvement in project throughput, delivering over 30 projects quarterly while leading a team of seven UX designers and five UX researchers. Additionally, Sally mentored team members effectively, promoting 50% of junior designers to senior roles within 18 months and reducing employee turnover by 75%.

Sally’s strategic contributions were also notable. Sally created and presented UX initiatives to C-suite executives that increased total available market (TAM) by 15% and introduced approximately 25 new Infoblox product features. She was able to align UX strategy with broader business goals and communicate effectively at the executive level.

Finally, Sally’s work on improving processes and systems was impactful. She accelerated the Agile SAFe process, achieving a 20% improvement in UX design speed, which reduced development cycle times by an average of four weeks. Sally also oversaw the initiation of a new UX design system that enhanced SaaS platform usability by 25% and decreased inconsistencies in UX design by 50%.

Overall, Sally’s tenure at Infoblox was marked by significant improvements in user satisfaction, product adoption, team performance, and design processes, showcasing her comprehensive skills as a UX leader.

ADP

During Sally’s tenure as Senior Director of User Experience at ADP from August 2015 to January 2021, she played a pivotal role in transforming the user experience across the organization’s suite of products.

One of her key achievements was managing the development of journey maps and new design approaches that elevated the efficiency of the payroll experience by 40% while simultaneously decreasing support tickets by 30%. This initiative not only streamlined processes but also significantly enhanced user satisfaction among over 100,000 users.

Sally also ensured collaboration across teams. She spearheaded the launch of Design Thinking training for developers, which resulted in a 25% reduction in design iteration cycles and accelerated product-to-market times by four weeks. This training fostered a culture of innovation and collaboration within the development teams, ensuring that user-centered design principles were integrated into every stage of product development. Furthermore, she developed strategic cross-functional partnerships with Product Management and Field Enablement teams, which led to a 40% increase in efficiency in handling customer requests.

Under her leadership, Sally’s team achieved remarkable improvements in customer retention and satisfaction. By leading UX initiatives that increased Net Promoter Scores (NPS) from negative values to over 40 within three years she generated a 15% increase in customer renewals. This focus on understanding user needs and addressing pain points was crucial in positioning ADP as a leader in user experience within the industry.

Additionally, Sally expanded the UX team from five to 23 members, achieving a 500% increase in team output while reducing average project completion times by six weeks. Her commitment to mentoring and developing talent resulted in significant promotions within the team, fostering a high-performance culture that emphasized accountability and excellence. Three of her team’s individual contributors became people managers and several others became Principal Designers.

Overall, Sally’s experience at ADP was marked by strategic leadership, innovative design practices, and a relentless focus on enhancing the user experience across all products.

Other Organizations: The Coca-Cola Company | NCR Corporation | Worldpay | Human Factors International